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Benefits of Facebook’s Timeline for Businesses

April 4, 2012 by brittney
Facebook icon

For our business to maintain relevancy, we need to constantly evolve in order to keep the interest of our users. This applies to our brand, website, and yes . . . even social media, specifically Facebook. One of Facebook's newest ways of evolution has been the introduction of their timeline. We've heard a lot of chatter on this issue. Some love the timeline, some don't. We've compiled a few reasons why you and your business should embrace it. One of the many great features of the timeline is that it offers more real estate to showcase your brand, Read more

Filed Under: Internet Marketing, THE EDGE Tagged With: analytics, brand eleven eleven, Cover image, Facebook, Facebook timeline, Faecbook business page, social media, Timeline

Learning about SEO and YouTube

February 15, 2012 by intern
You Tube SEO

As the newest Intern I was invited by the ladies of Brand Eleven Eleven to attend a my first SEO seminar; "Increasing your SEO using YouTube", sponsored by Florida Public Relations Association (FPRA) and held at the Meadows Country Club. The speaker was Maggie Lacher, the Regional Marketing Director for Florida Radiation Oncology Group and she was fabulous! I learned a great deal about SEO (Search Engine Optimization) in general, but also how to use YouTube as a marketing tool and maxing out it's potential. Who knew that search engines really crawl the Read more

Filed Under: Intern Insight, Internet Marketing, SEO, THE EDGE

YouTube SEO

February 6, 2012 by brittney
YouTube

Did you know that YouTube was started by early employees of PayPal? Did you also know that YouTube was one of the fastest growing sites on the web during the summer of 2006 and then purchased by Google for $1.65 million dollars? If you didn't, than I bet you also may not have known that YouTube is an extremely powerful search engine with the ability to embed SEO. Much like your own website, your YouTube page and videos have the ability to be searched by Google. Everyday, web spiders crawl every single line of code on your YouTube page. Believe it or Read more

Filed Under: Internet Marketing, SEO, THE EDGE

Part 2: Evaluate Your Web Presence

August 19, 2011 by BRAND1111
Brand Eleven Eleven

                  Hopefully by now you have evaluated your companies goals and missions and have updated them all to reflect the current you and where you want your business to go. Now its time to start looking at the pieces of the puzzle that make your brand. The first piece we are going to take a look at is your web presence. Hopefully, you have a website and if you don't it is definitely time to consider adding one to your arsenal. This will take a little bit of time and Read more

Filed Under: Brand Wagon, Internet Marketing, THE EDGE, Web Trends Tagged With: analytics, analytics software, banner ads, branding, directories, internet marketing, social media, web design, web development, web presence

Summer is Time to Focus on Your Brand

June 11, 2011 by BRAND1111
Branding Diagram

For many of us here in Florida summer is a great time to re-focus on your brand. Often times during season we get so busy it becomes hard to keep up with our own marketing efforts. While we all continue to remain steady with work during the summer we also have some breathing room to see what worked well for us and what didn't during the past season. We will be featuring a different mini project that you can do each week this summer to get you back on top of your brand. To get ready for this series of blogs I recommend you make a list of all your Read more

Filed Under: Brand Wagon, Internet Marketing, THE EDGE Tagged With: branding, business goals, evaluate your web prescence, internal marketing, internet marketing, marketing

Do you love Lady Gaga?

June 3, 2011 by brittney
url

Do you love Lady Gaga? Here at Brand Eleven Eleven we do, and not just for her music. Love her or hate her, she’s definitely making a huge marketing splash. Lady Gaga isn’t just another pop star; she’s a brand. From strategic magazine covers, partnerships with Starbucks and Farmville to major television appearances; Gaga is a marketing monster. After the first week that her new album “Born This Way” dropped, Gaga has already sold 1.1 million copies. She has almost 11,000,000 followers on Twitter and almost 40,000,000 fans on Facebook. That is Read more

Filed Under: Internet Marketing, THE EDGE Tagged With: brand 1111, Create a Brand Experience, internet marketing, Lady Gaga, social media

Linked In, Is it worth your time?

January 16, 2011 by BRAND1111

I was not a huge supporter of linked in for quite a while and decided last year to give Linked In a try and found it be pretty static at first. But as the year went on they continued making improvements to the site. Some the things I found the most  helpful were the following: Looking for a specific service (I was able to post a need I had for a contract worker in various groups and received valuable leads in a very short period of time). Joining like minded individuals through the use of groups. (This was great for staying on top of industry Read more

Filed Under: Internet Marketing, THE EDGE Tagged With: brand 1111, linked in profiles, linkedin, melissa link, networking, profiles, social media
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THE EDGE (Our Blog)

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Where I want to go from here…

I graduate from SCF with my Associates Degree in Graphic Design next week, so like any new Read more

Facebook acquire Instagram

Future of Instagram

What is the future of Instagram now that Facebook has bought it. Will Instagram change Read more

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