We all know how difficult it is to keep a New Year’s resolution, your business is probably no exception. Gyms are packed with people looking for a healthy start and to drop the holiday pounds, but how many of those people will be on the treadmill six months from now. Odds are half, maybe less. The same probably goes for your business resolutions.
Business owners may start out with high expectations and business goals. The trick is not to allow the everyday work load and busyness of the week, deflect you from what you and your company is trying to accomplish 2012.
Here’s a few simple tips to keep you, your business, and your employees on track:
- Plan to have a weekly meeting with your staff. This is a great way to keep everyone on the same page and make sure everyone is working towards the companies New Year’s goals. Plan to incorporate what was discussed during meetings, into your staff’s weekly work load in order to make sure that short term goals become accomplished long term goals.
- Businesses and individuals that do not embrace change tend not to grow. Those that do not learn how to adapt to new procedures tend to get left behind inside their industries. Change starts at top. Management that conveys change well, motivates everyone else to follow.
- Evaluate you current brand. Is your website up to date? Are your marketing materials current? Are you keeping up with social media? If you answered no to any of these questions, now is the time for a brand make over. Comparing your brand’s look to your competitors is a great way to put this into perspective.
- Planning ahead reduces a kind of fatigue that often motivates people to abandon their resolutions. By committing to a specific plan, you can stop fixating on the goal and let your mind consider other thoughts, thus eliminating “goal fatigue.” This plan ensures that your long term goals will be accomplished easier.
Overall, be realistic and stay focused. Don’t try and do to much at once and stick with it! With these easy tips, your business will be more productive and competitive for 2012.